THE MINI FASHION BAR
- 11 jun 2015
- 1 minuten om te lezen
Fashion brand stocks its clothes in boutique hotel rooms across Europe. French fashion brand Pimkie is turning hotel wardrobes into clothing mini-bars with ‘The Mini Fashion Bar’, a partnership with a number of boutique hotels in cities across Europe. Rooms in the participating hotels come with a fully-stocked wardrobe of clothes appropriate for the weather, country and season. Guests can try on the range of clothes and can request different sizes via the hotel’s concierge. If there’s an outfit they love, the guest can wear it and pay for it when they check-out.
The menu, which features items such as rain coats and comfortable walking shoes, includes a QR code that guests can scan with their mobile phone, allowing them to browse the entire Pimkie range. The concept, through Happiness in Brussels, is currently available in Antwerp, but is set to appear in other cities across Europe, including Barcelona, Berlin, Milan, Paris and London. Source: Marketingonline Source: MiniFashionBar [if !supportLineBreakNewLine] [endif]
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